Technolani is fiercely focused on delivering "marketing that matters". Today more than ever, every dollar you are spending (or not) on marketing your business needs to make perfect sense.

This means strategic business/marketing planning and services that deliver tangible results, not promises: increased, cost-effective lead generation; higher conversions; enhanced customers' experience and retention; and more revenue per dollar invested. Simple but powerful stuff.

The principal of Technolani is Jana Taylor, an experienced marketer with a passion for online marketing and business analysis and a focus on how marketing can deliver concrete business results. Jana has worked in senior strategy and marketing roles with a diverse group of companies in both the online and bricks and mortar worlds, including stints at iStockphoto (the first micropayment stock imagery site that consistently ranked as one of the top 300 websites in the world), Autonomy/Verity (a leading search engine software firm), Telus, Enmax, AxiaNetMedia, and Nortel, to name a few.

Technolani has also developed a broad and impressive array of "virtual team members" that have expertise in niche areas, so Technolani can deliver a world-class portfolio of integrated online and social media marketing services to its clients.

The first step in executing any program for a Technolani client? Understanding the business, objectives and goals of the client, their customers and other relevant players. Obvious, it seems, but too infrequently done.

For businesses large or small, let Technolani be all or part of your marketing solutions.